HP's CMO Resigns

HP CMO and SVP Michael Mendenhall has resigned, reports AllThingsD. He will be replaced by Bill Wohl, SAP’s VP of global field communications.

In the role, Mendenhall was responsible for all global corporate marketing operations. His group had oversight of a number of areas such as brand strategy and experience design and environmental strategy and sustainability.

Prior to joining HP, he was with Walt Disney for 17 years.