How to Use Social Media to Manage a Crisis [Infographic]
Who can use social media tools to manage a crisis? Some emergency situations, like an earthquake, are felt on a global level, while others affect a single company or an organization. The makers of this infographic have made a case for using social media to both spread information during a real-world emergency as well as manage a PR crisis online.
Who can use social media tools to manage a crisis? Some emergency situations, like an earthquake, are felt on a global level, while others affect a single company or an organization. The makers of this infographic have made a case for using social media to both spread information during a real-world emergency as well as manage a PR crisis online.
The National Center for Missing and Exploited Children (NCMEC), for example, has recovered 98.5% of the missing children for whom they have posted AMBER alerts since 2005, thanks in part to its social media campaigns on Facebook and Twitter.
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