How To: Make Sure Your Launch Event Goes Off Without a Hitch
mediabistro.com’s “PR Perfected” series continues today with our latest “how to” on mastering “The Launch Event.” Plenty of PR professionals have thrown big events, and many are in the process of doing so around the holidays. This article gives on tips on how to make sure said events work out perfectly.
One PR pro advises on physical invites over digital:
“In a world where everything is electronic and viral, sending invitations in the mail makes guests feel special and makes your event stand out,” says I’na Saulsberry, celebrity event planner and founder of the Starfire Group.
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