How To Get Re-Tweeted: Advice from Three PR Pros

We sincerely hope that Twitter doesn’t get filled up with lots of marketing campaigns and gimmicks, like the recent campaign by Maggiano Italian restaurants that encouraged users to spread a message in exchanges for the chance of winning a $100 gift card.

That being said, “re-tweeting” is quickly becoming a big part of Twitter. Back in December Edelman’s Steve Rubel did the math and found that 2% of all Tweets are Re-tweets. Naturally, PR people are thinking to themselves – how can I get my message to spread through Twitter like wild fire?

The answer? We asked three PR pros for their take.

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