How To Advance Your Agenda On Facebook

Expert, influencer, thought leader, guru -- regardless of which of these terms you identify with, Facebook can help to show off your expertise and share useful content with your friends.

Expert, influencer, thought leader, guru — regardless of which of these terms you identify with, Facebook can help to show off your expertise and share useful content with your friends.

Public relations tacticians know that one way to build credibility is by sharing relevant information, such as interesting news clips, information about events you’re attending, speaking engagements, press mentions, awards and blog posts, with the people who matter.

Maybe you’re a real whiz in a particular subject, like baseball statistics, personal bankruptcy law or credit default swaps.

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