How Social Media Can Help or Harm Your Online Reputation [Infographic]

Social media is a key factor in managing a brand's online reputation, according to an analysis by MDG Advertising. Research shows that 92 percent of consumers trust the brand recommendations they receive from friends and family, and that 70 percent also value other consumers's opinions online. Combining case studies, statistics, and practical advice, this infographic illustrates the need for brands to incorporate social media into their reputation management strategies.

Social media is a key factor in managing a brand’s online reputation, according to an analysis by MDG Advertising. Research shows that 92 percent of consumers trust the brand recommendations they receive from friends and family, and that 70 percent also value other consumers’s opinions online. Combining case studies, statistics, and practical advice, this infographic illustrates the need for brands to incorporate social media into their reputation management strategies.

 

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in