How Do You Get Your Lawyers On Board with Social Media?
If you've ever wondered why some brands on social media sound more robotic than others, don't blame the copywriters, blame the law. For the panelists at Business Insider's Social Media ROI in New York City, one of the hardest questions to answer when developing a social media strategy was, "How do you bring your lawyers along this journey with you?"
If you’ve ever wondered why some brands on social media sound more robotic than others, don’t blame the copywriters, blame the law. For the panelists at Business Insider‘s Social Media ROI conference in New York City, one of the hardest questions to answer when developing a social media strategy was, “How do you bring your lawyers along this journey with you?”
Quaker Foods director of digital and new media Barbara Liss posed this particular question in a panel about engagement.
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