PR Is One of the World's Top 10 'Most Misunderstood' Jobs

Do your parents understand what you do for a living? Should they, or do you want them to think PR is all about throwing fancy, Diddy-style parties and hanging out with local artists?

Today LinkedIn announced an unusual initiative called Bring in Your Parents Day, which they describe as “a global initiative designed to help bridge the gap between parents and their professional children”. It seems that the company is inviting its own employees to bring their parents to work on November 7th and attempting to encourage other companies to do the same so parents can get a better idea of what, exactly, their kids do for a living.*

Why should you care? Well, the page includes a study and a list of the “10 Most Misunderstood Jobs“, which just happen to include both “Public Relations Manager” and “Social Media Manager”.