How A Tweet Turned Into An In Flight Dance Party

It all began with a tweet and ended with a whole bunch of happy customers, a KLM in flight dance party 10km above ground and a Guinness World Record. When KLM Royal Dutch Airlines announced that they would be opening a non-stop route from Amsterdam to Miami on March 27, 2011, Dutch DJ Seid van Riel and Producer Wilco Jung tweeted KLM asking them to move their inaugural flight up a week so that they could attend a huge music festival in Miami. KLM tweeted back a challenge: If Seid and Wilco could get enough people to fill the plane then KLM would reschedule the flight. They filled it within a couple of hours and the rest is history.

It all began with a tweet and ended with a whole bunch of happy customers, a KLM in flight dance party 10km above ground and a Guinness World Record.  When KLM Royal Dutch Airlines announced that they would be opening a non-stop route from Amsterdam to Miami on March 27, 2011, Dutch DJ Seid van Riel and Producer Wilco Jung tweeted KLM asking them to move their inaugural flight up a week so that they could attend a huge music festival in Miami. 

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