Hershey's Follows Nestlé in Shift Toward Natural Ingredients
This looks like a trend.
People can be pretty particular about the way they like their kisses, and when it comes to the kind that come wrapped in silver foil, Hershey’s is betting its customers like theirs sans GMOs.
Right on the heels of Nestlé announcing its plan to remove artificial colors and flavors from its products, Hershey’s has unveiled its own pledge to remove GMOs from its popular Kisses and Milk Chocolate candy bars.
According to Hershey’s website, the change is part of a larger shift toward “simple, easy-to-understand ingredients.”
The company highlights three key pillars to this plan:
- Simple Ingredients: Hershey’s is pledging simplicity in ingredients that are recognizable and easy-to-understand.
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