Hennessy Connects with the Hispanic Audience

The opportunities with the Hispanic market should be readily apparent to U.S. brands by now, but that’s not always the case. Tapping into this audience was one of the topics discussed at the HPRA/ Hispanic Public Relations Association New York chapter’s “Inside the Minds” series on Thursday. Manny Gonzalez, director of Hispanic marketing for Hennessy brand at Moet Hennessy USA was the featured speaker.

According to Gonzalez, “If you’re a brand or company that’s not doing Hispanic marketing, it’s too late to teach you.

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