Helvetica Director at Work on Industrial Design Documentary

Gary Hustwit‘s must-see typographical documentary Helvetica is newly available for download onto your iPod, and so it’s fitting that the director is now at work on Objectified, a documentary about industrial design that will include footage of his interviews with everyone from Jonathan Ive of Apple and Dieter Rams to Hella Jongerius and writer Alice Rawsthorn, who he asked to share stories behind the manufactured objects of everyday life and comment on issues of consumerism, sustainability, and identity.