Hearst Opens App Lab

Hearst has opened a lab dedicated to developing apps on the 41st floor of Hearst Tower. The “Hearst App Lab” (let’s hope the developers are more creative than the name) area comes equipped with several high-tech features. There’s a wall of video screens that can be written on and used to display apps, a high definition camera that broadcasts video onto the wall, and furniture that can be altered easily, depending on how big the crowd is.