Hearst Launches Bazaar and Marie Claire on Mobile
According to Mediaweek, the two new made-for-mobile destinations, available at M.bazaar.com and M.marieclaire.com, bring the company’s growing stable of mobile magazine offshoots to nine properties, joining Cosmopolitan, CosmoGIRL!, Esquire, Good Housekeeping, House Beautiful, Redbook and Seventeen.
Hearst Magazines media executives said that they’ll monetize the sites through the sale of downloadable cellphone wallpaper for each publication.
Hearst Dial Up Bazaar, MC Mobile [Mediaweek]
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in