“Hardball” Scores Strong June

From MSNBC’s release:

“Hardball with Chris Matthews” was the #1 cable news show at 5 p.m. this month, out-rating both CNN and Fox News among adults for the first time in more than six years. “Countdown with Keith Olbermann” also continued its dominance over CNN in June, out-rating “CNN Election Center” by a resounding 60% for the month and for the quarter. MSNBC continued to show more growth than the other news nets, finishing June up 76% in primetime and finishing the 2nd Quarter up 52%. Following are network highlights for June and 2nd Quarter, all data is live + same day time-period data:

  • “Hardball with Chris Matthews” drew 190,000 Adults 25-54 in June, out-rating both CNN and Fox News Channel to rank #1 at 5 p.m for the first time since Feb. 2002. The 5 p.m. “Hardball” was up 48 percent in June 08 vs. June 07 (190,000 vs. 128,000), and up 30 percent versus 2Q07, while CNN was basically flat with a 4% increase, and FNC’s demo ratings plunged 11%. At 7 p.m., “Hardball” was up 93% vs. June 07 (233,000 vs. 121,000) and up 65% 2Q08 vs. 2Q07 (241,000 vs. 146,000). “Hardball” finished June within 11,000 viewers among A25-54 of CNN at 7 p.m.
  • UPDATE: The 5pmET average includes June 13 and 18, the day Tim Russert died and the day his memorial service was televised. Nielsen classified these days as Special Coverage, not Hardball. It also includes May 26 (Memorial Day) when MSNBC Investigates aired at 5pmET. With those three days taken out of the average, Hardball actually finishes third (171,000), behind CNN’s The Situation Room (186,000) and FNC’s America’s Election HQ/Just In (179,000).