Half of iPad Owners Also Own a Kindle? This Could be the Case Soon

If you asked me about the Kindle a year ago prior to the iPad’s announcement, I would have told you that it looked like a great ebook reader that was too expensive for a casual reader like me to justify. If you asked me about the Kindle last spring, I would have told you that I bought an iPad and that the Kindle for iPad app provided a good ebook reading experience. The Kindle device was still too expensive for a single function device.