Groupon, the website known for offering deals on everything from laser hair removal to designer sunglasses, is moving into the supermarket arena. The daily discount site now offers grocery deals with a new app called Snap by Groupon for iPhone and Android users.
The New York Times reports the service stems from Groupon's purchase of Canadian startup SnapSaves earlier this year.
Rather than snipping coupons, customers snap a photo of their receipts and receive cash back on any items listed in the app, which include everything from "basic staples such as bread and milk to personal care and household products such as diapers and cleaning supplies."
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