Groupon Launches Discount Reservations at Upscale Venues
Groupon today launched "Reserve," a platform that allows users to get discount pricing at upscale restaurants by booking at off-peak times. The feature, which is live in 10 major U.S. metropolitan markets, will also soon include discounts at other upscale venues, including spas, salons, hotels and entertainment brands, Groupon said.
Groupon today launched Reserve, a platform that allows users to get discounts at upscale restaurants by booking at off-peak times.
The feature, which is live in 10 major U.S. metropolitan markets, puts Groupon into indirect competition with OpenTable. The discount reservations engine will soon expand to include discounts at other upscale venues, including spas, salons, hotels and entertainment brands, Groupon said.
The feature reveals Groupon’s integration of Savored.com, which it acquired in September of last year. The booking system integrates directly with participating restaurants’ software, so diners don’t need to present a coupon.
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