In case you missed the actual event as we did, plenty of journalists offered their quick takes on the Apple Watch. A theme emerged: the price is too damn high.
What if shifting to appeal to luxury buyers in an age of record inequality is a brand damaging event
— Christopher Mims (@mims) March 9, 2015
Nice joke, though we’re sure Apple will be fine. Will people actually buy the watch, though? At least one of Cupertino’s biggest competitors got a little scared.
Google chose the perfect time to pitch a new ad for its Android watch to the tech media: minutes before the Apple event began.
Kind of cool, though the push frankly comes off as a bit desperate. Here, on the other hand, is the first promo for the Apple Watch:
Like every other Apple ad, it’s really just a physical demonstration of the product. No story, no explanation, no earth-shattering tricks.
Now tell us, again, why we need one if we already have an iPhone…