Google Play Music Now Uses Machine Learning to Offer Personalized Recommendations

With this update, the service will use machine learning to present a user with personalized music recommendations based on “signals” such as their location, current activity and the weather. For instance, a selection of workout music may appear when a user walks into a gym. Google said users can opt in to receive these personalized recommendations.

In addition, the app’s home screen has been updated to provide users with additional personalized content.

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