Google will allow advertisers to include images alongside sponsored search results, the company announced in a blog post on Wednesday.
Until now, the ads that allow businesses to display their websites and contact information alongside regular search results have been text-only.
"Image extensions allow you to more accurately convey the body style of a car, the cut of a pair of jeans, or a particular shade of eyeshadow, making your ads richer and more informative so they stand out in a crowded marketplace,” Google's product manager for ad formats, Awaneesh Verma, wrote in the blog.
As the blog explains, more than one in six Google searches have results that display images.
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