Gold Peak Tea Wants to Send Someone Home with $100K
Gold Peak Tea, a Coca-Cola beverage brand, hasn’t traditionally done a lot of marketing in the past. But with its growing consumer base, the brand thinks now’s the time for a big push.
“We felt the timing was right to reward our fans in 2012, when we know Americans are working harder than ever, by bringing our brand proposition of home-brewed taste to the next level with this campaign,” Margaret Haley, associate brand manager for Gold Peak Tea, told us via email.
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