Getting Your Personal Brand's "Hay In The Barn."

MJD Editor Rachel Kaufman’s Note: We’re beta-testing a partnership with Dan Schawbel’s Personal Branding Blog where we syndicate content from the blog on a weekly basis. This one’s from Dan Gershenshon, a Chicago-based consultant.

Back when I was in High School, our cross country team coach had an unusual and corny yet strangely motivating expression. Prior to the beginning of each season, during the summer, he would say, “Make sure your hay is in the barn.”

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