Get Specific When You Pitch 'Cosmo'

Cosmopolitan reaches three million readers with a focus on women between the ages of 18 and 35. That might sound like a broad spectrum, but if you’re planning on pitching the magazine, be specific.

“We get a shocking number of press releases for products geared toward younger teens or that help relieve the discomforts of menopause,” executive editor Nicole Beland tells Mediabistro.

“General pitches seldom get a second look,” she added.

In our latest How to Pitch for PR feature, learn more about how to successfully get your story in the pages of Cosmo.

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