Germany's Dmexco Wants to Be a Go-to Tech Conference for U.S. Marketers

Adds 15 percent more space for exhibitors

Can Cologne, Germany become the next hot spot for technology conferences? Dmexco has been on marketers’ radar for a few years now, and this year, organizers are hoping it will become one of their go-to conferences alongside South by Southwest and CES.

Execs including Snap chief strategy officer Imran Khan, Facebook’s Carolyn Everson and Tom Buday, Nestlé’s global head of marketing, keynoted last year’s conference, so expect more high-profile speakers when the conference announces its 2017 schedule in July. The two-day conference will take place Sept. 13-14

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