Gartner: By 2017, 94.5 percent of downloads will be for free apps

According to analysts at research firm Gartner, app monetization will grow more difficult going forward, challenging a large amount of mobile developers to compete for a small revenue pool. According to a special report, by 2018, Gartner predicts less than 0.01 percent of consumer mobile apps will be considered a “financial success” by their developers.

Vice president and Gartner analyst Ken Dulaney described the app market as “hyperactive” in the report, saying the increasing amount of high-quality free apps has changed and increased the expectations for paid apps.

Dulaney