Game of Thrones Hits Social Media Mainstream With New Game, Interest-Targeted Advertising From Other Media
Popular fantasy series A Song of Ice and Fire, more commonly known as Game of Thrones, expands its social network grasp this week with a social game launched from the television series’ fan page and with an interest-targeted ad campaign from another game developer looking to cash in on Game of Thrones fever.
The game, called Battle for the Iron Throne, is broken into levels scheduled to release one by one on a timed basis. The tutorial level is available now, with level 1 slated to go live Thursday.
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