G.S. Schwartz, which is celebrating its 30th anniversary, has appointed Rachel Lyn Honig as COO. She was previously MD and has been with the firm for 12 years. She’s also the co-founder and COO of Digital Power and Light, G.S. Schwartz’s digital marketing agency and will continue in that role. As COO, she will play a lead role in the growth and operation of the company.