Just released for Mac users is a new social-networking utility called Frenzy. Introduced by Aptonic Software, the new function allows the user to turn cloud storage service Dropbox into an impromptu social network for sharing links and files.
The utility program hangs out in the users Mac menu bar and enables one to take messages while at the same time share short messages, links and files. The Dropbox technique means it can work offline, syncing your updates as soon as the user jumps back online. Another cool thing is that Frenzy is file-based, so it doesn’t require server configuration.
I am not quite sure the name fits the means, but Frenzy depends on shared Dropbox folders that the user sets up, meaning that one also has complete control over who else sees their files as well as updates.
Another cool gimmick, which seems a little hard to believe, is that Frenzy is designed to keep the user focused on the work: users enter a special keystroke to share whatever they are looking at with their friends; once the message is sent, Frenzy jumps right back to the program that was previously being used. It sounds more like an easy way to get back to what your important task before you decided to mess around with your social networking pals. All in a day’s work!
Frenzy is currently in beta testing and available at Aptonic’s Website and requires a Dropbox account, Mac OS 10.5 or higher and an Intel processor. The beta version is free; all the same Aptonic says that applies only for a limited time. The final release will be a paid app.