Free PR: The Value of 'Brand Advocacy'
Everyone knows how important fresh, original content is to a brand—especially if this brand is looking to break out via social media. But content creation is a challenging job, and it tends to wear people out if they’re not used to it.
Wouldn’t it be great to have a miniature army of “advocates” ready to create honest-to-god branded content without even the promise of a freelancer’s salary? We’ve all heard about how great user generated content can be, but “brand advocacy” is a new tool in the PR/marketing arsenal.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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