foursquare to Companies: Do It Yourself

foursquare continued its push to create and cultivate relationships with businesses by announcing a move Tuesday to make it easier for them to create and maintain pages on the location-based mobile app.

foursquare continued its push to create and cultivate relationships with businesses by announcing a move Tuesday to make it easier for them to create and maintain pages on the location-based mobile app.

Organizations (companies, brands, publications, etc.) can now create and maintain their own foursquare pages, rather than having to rely on the company’s business-development team, allowing for greater flexibility and control.

More details from a post on the foursquare Blog:

There are a bunch of features that make this perfect for brands:

  • Reach the whole foursquare community with your tips and check-ins (and push those check-ins to both Facebook pages and Twitter).
  • Let entire teams of people manage the same page. With our new tool, you can make multiple people page “managers,” so that they can all contribute. It’s perfect for big organizations.
  • From the Web or your mobile phone, you can upload photos to your tips and check-ins. It’s great for making them really shine for all of your followers.
  • And, when your page is complete and you’ve added a few tips, you’ll be featured in our Page Gallery.

To get started, just head here. It takes just one click to sign-up with your organization’s Twitter account.