foursquare Testing Analytics Tool, Dashboard for Businesses

foursquare will give business owners their chance to check in — to a new analytics tool and dashboard that will give them information such as who has checked in to their places of business, when they arrived, the gender ratio of their customers who have checked in, and what times of day are busiest, The New York TimesBits reported.

The geolocation-based service will also make staff pages available to businesses, easing interaction between employees and customers, according to Bits.

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