Former Zynga execs launch mobile shopping app Boxed

Image via Boxed

Former executives from Zynga, Adap.tv and Flurry have announced the launch of Boxed, their new venture that aims to bring warehouse club savings to customers’ pockets, first on iOS.

Boxed is a mobile shopping experience, allowing users to browse and shop for hundreds of items with 1-2 day delivery. Unlike a brick and mortar warehouse club, users aren’t required to purchase an annual subscription fee to use the app.

While the team is comprised of former Zynga executives, who have more experience with gaming than mobile shopping applications, the team has used their acquired knowledge of app design to create an experience that it hopes saves customers both time and money.

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