Forbes Launches Blog Advertising Network

…and ESPN cancels theirs

As one corporate-sponsored blog advertising network launches, another fails.

  • Forbes has entered into a partnership with adify.com to launch a new 400-blog finance advertising network called Forbes’ Business and Financial Blog Network. Both Talking Biz News and Xconomy have been taken on as clients.

  • ESPN has discontinued their relationship with ad network Specific Media, claiming that it “no longer suits our business needs.”