Advertisers on Facebook: Are you ready for some football? If so, you can start targeting football fans with your ads.
Reader Evyatar Shpilman of VisualCommU shared the screenshot above, in which “Fall Football (U.S.)” appears as a targeting option, and brands can focus in on casual fans, fans of one or more teams, fans of three or more teams and super fans.
Advertisers: Is this a useful addition to Facebook’s ad-targeting options?
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in