We can confirm the rumors circulating: Lockhart Steele’s foodie blog, Eater, will be at the center of a design overhaul starting tomorrow. (In fact, when we visited the site today we got this redirect message: “We’ve taken the liberty of redirecting you to http://ny.eater.com, in anticipation of something new coming this Friday. You can still access Eater NY at the original URL until then, but if you’d like to start adjusting bookmarks and the like, now is the time. As always, thanks for playing. – mgm’t”)
The new Eater will not only have a new look, but will include a more national spectrum, with correspondents in Miami and Vegas. Steele, who started Eater along with the NY real estate blog Curbed and fashion site Racked after he left his managing editor position at Gawker in 2007, has been slowly migrating his empire in a broader, less NYC-centric direction, while still keeping his headquarters and an official site focus on our busy city.
–by Drew Grant