What Makes People Want To Follow Brands? [Infographic]
Followers on social networks like Facebook and Twitter often translate to loyal customers for brands. A positive brand experience online leads to more sharing and engagement and, as a result, more business. But what is it that makes people want to follow a brand? A new infographic from Get Satisfaction explored this question.
Followers on social networks like Facebook and Twitter often translate to loyal customers for brands. A positive brand experience online leads to more sharing and engagement and, as a result, more business. But what is it that makes people want to follow a brand? A new infographic from Get Satisfaction explores this question.
In Hot Pursuit: What Makes People Want To Follow A Brand? explores the top reasons that people follow brands, how many brands the average person follows on Facebook, what happens when people follow a brand and more.
Some of the key findings are as follows:
- A whopping 97.09%
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in