When Emigre went bye-bye, we cursed, we cried, we accepted that anything in print that good would never find its way online again. But what to our wondering eyes should appear? Emigre essays and interviews online, as their physical back issues sell out!
First up is Emigre #30, aptly named “Fallout” because of its theme: A response to a controversial Steven Heller essay named “Cult of the Ugly” that was published in a 1994 Eye. In addition to Cranbrook student David Shields–one of the designers of the publication that inspired Heller to write the “Ugly” essay–Michael Dooley interviews Mr. Keedy, Ed Fella and Heller to get the full story. So why read it now?:
For those of you who missed the typographic debates of the 90s, or for those nostalgic for those turbulent times in design, these interviews are not to be missed as they define a historical moment in graphic design.
There’s plenty more where that came from, too. We recommend oldie but goodie “Saving Advertising” that Jelly Helm wrote in 2000 (still very relevant today, although sadly, advertising is not). Also recently posted is an interview with born-again blogger Rick Poynor, who coincidentally announced his first retirement from the blogosphere when reviewing the final issue of Emigre. And there you go, the internet is suddenly cool again.