Fan Girls Are the Key to Social Media Success

The 2014 Jingle Ball generated 21 percent more social buzz than last year. When it airs on the CW this week, the social chatter should be even louder.

jingle ball

The best social media moments are often mixed with great live television. Add some pop music to the mix and it’s a given that people will be tweeting about it. Z100’s annual Jingle Ball is one of those moments. The recorded concert will air on the CW on December 18th, but the stars got into the holiday spirit this past weekend in New York City.

During the concert, Jingle Ball generated 1.8 billion impressions, which was up 21 percent from last year.

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