Facebook's Most Important Feature

Last night I stayed up late and read the beginning of “The Starfish and the Spider” by Ori Brafman and Rod Beckstrom. Great book! I started reading it and thinking about Facebook in relation to the book. While Facebook is by no means a starfish, their platform has definitely made them more flexible/adaptable. If an application disappears, someone will simply fill the void. Conversely, there are a few components that Facebook will always control.

The primary component that Facebook controls is the relationships that users have on Facebook.

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