Facebook Turns Up the Viral Meter

Last week, Facebook began deprecating the application notifications API. With the new fb:request-form FBML tag it is much easier to create a nice looking invite form. In addition to adding this new tag, Facebook has upped the maximum number of application invites to 20 from 10. In the long run, it looks like this number will fluctuate based on how “spammy” your application is. Just a few days ago I saw a meter next to one of my applications ranking how “spammy” the app was.