In Q1, Facebook still reigns supreme in social referrals

Shareaholic, a content discovery and sharing platform, found in a recent social media traffic report that Facebook is still king in social referrals, with Pinterest coming in second.

The report found that Facebook users constantly click links in their News Feeds. In March, Facebook drove 21.25 percent of the overall referral traffic to sites. Since December, Facebook’s share of traffic grew 38 percent.

The findings are based on four months of data collected between December 2013 and March 2014 from more than 300,000 websites that reach more than 400,000 unique visitors each month.