Facebook Explains Sponsored Stories And Other Ads

Facebook sought to calm users' fears about the news that sponsored stories would be added to its news feed by posting a link at the top of its homepage directing users to a page that explains advertising on the social network.



Facebook sought to calm users’ fears about the news that sponsored stories would be added to the news feed by posting a link at the top of the homepage directing users to a page that explains advertising on the social network.

About advertising on Facebook describes how targeted ads on Facebook work, what sponsored stories are, and why the social network accepsadvertising in the first place.

The answer to the latter seems fairly obvious:

From the beginning, the people who built Facebook wanted it to be free for everyone.

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