Facebook "Restores" Bookmark for Marketplace Application for Many Users

Just under a month after Oodle launched “Facebook Marketplace 2.0,” Facebook is kicking in some special marketing treatment to boost traffic to the app. Over the last couple of days, many users have noticed that the Marketplace application bookmark has appeared on their menu bar, despite having not placed it there themselves.

Today, Facebook confirmed that it had “restored” the Marketplace bookmark for users “who either previously used the original application or had a bookmark to it.”