Facebook has developed a WordPress plugin and widgets that make it easier for publishers to add Facebook features to their site and share content to the social network, the company announced in a blog post today.
The Facebook for WordPress plugin lets users cross-post WordPress content to their Timeline and to Facebook pages they manage. Publishers can also mention the names of pages and friends in a post to further distribute that content. This could make the process of sharing new blog posts or articles on Facebook more efficient, while still providing opportunities for customization. Some sites publish through WordPress, but then manually copy-paste their links into Facebook or another social publishing platform. Others automate sharing to Facebook, but this eliminates the option to share a custom message along with the link.
The plugin, which was built by Facebook engineers and open source partners, will work on mobile and support internationalization. If users authorize the plugin to post to their personal Timelines, stories will appear as Open Graph actions, for example, “published an article.” See an example to the right. When a post tags other users or pages, those Facebook accounts are listed and linked to on the article page. A link to the article will also be posted to those users’ and pages’ Timelines.
The company also created WordPress widgets for its popular social plugins, including the Like button, comments and activity feed. These widgets allow site owners to implement Facebook sharing and personalization features without having to write or manage any code.
More details about the plugins and widgets are available on Facebook’s developer site here.