Facebook took another step forward in its efforts to provide advertisers with more transparency with Thursday’s launch of a redesigned delivery insights dashboard.
The dashboard’s updated interface provides detailed metrics to enable advertisers to understand their auction activity and performance, as well as a new estimated daily results tool.
The social network said in a Facebook for Business post:
The redesigned delivery insights dashboard features an updated interface that provides in-depth auction metrics and guidance for interpreting fluctuations in performance.
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