How To Create A Facebook Media Room For Publicity
Publicists create media relations sections of their websites without doing the same on Facebook pages. Here's how to get one started.
Attracting media attention is a double-edged sword: You want the coverage of television, print, online, and radio journalists, but they are often on deadline and need your information last-minute.
How can you give journalists what they need without leaving your business hanging? Create a tab for them on your Facebook page!
Media-savvy organizations often have a press room on their website, offering their latest press releases, images of key personnel, logo artwork, articles and interviews journalists can draw from, as well as contact information.
However, I’ve seen precious few companies putting up the same resources on Facebook pages, and that’s a huge missed opportunity.
Journalists
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in