Facebook revealed a redesign of its Page Insights, which is rolling out globally starting Monday for iOS and Android, as well as a more accurate way for page administrators to gauge the effectiveness of their organic posts.
The social network announced in a blog post that it has historically calculated page posts’ organic reach based on how many times those posts were delivered in News Feed, while for promoted posts to count, they had to have actually entered a user’s screen.
Now,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in