How To Deal With Complaints On Facebook Pages
We can never get enough advice on how to respond to negative posts on Facebook pages.
Any brand with its own Facebook page has likely run into some sort of negative commentary, and we can never get enough advice on how to address this in social media.
So we appreciate the following suggestions from analytics platform KissMetrics on how to create something positive out of the negative.
Kissmetrics recommends constantly monitoring brands’ Facebook pages to nip any negativity in the bud before it spreads:
Seems like common-sense stuff, right? You would be surprised how often I come across businesses with spam in their blog comments, complaints posted right on their Facebook wall with no response from the brand, negative comments on YouTube videos, or a slew of bad reviews on their Google Places page (Google actually offers a simple guide on how to respond to reviews).
You can’t just create these types of online properties and let them manage themselves.
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