Facebook, NBC partnership expands to political polling

Facebook is working with NBC News to implement research polls leading up to U.S. elections. The effort to conduct legitimate online polling is significant as the social network seeks to establish itself as the single source of people’s real identity on the web.

This, along with the co-sponsorship of Sunday’s NBC News Facebook GOP Debate, seems to be part of an attempt to associate the company with the political process. Doing so will make Facebook appear more serious and could improve its positioning should the company decide to go public this year.

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